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擅长设计

品牌设计，广告设计

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从事设计年份：2005
广州高美汇广告有限公司是集美集团旗下独立子公司之一。2014年在广州注册成立高美汇广告有限公司，经过多年发展，已成为本土设计及广告领域中出色的全案策略公司，并服务多个本土高端品牌，高美汇在行业领域中不断更新迭代，以更好地服务国内外杰出的品牌商。广州高美汇广告有限公司（GoldenMark）的生存之道，坚守着一个原则“我们打造垄断价值品牌”。GoldenMark是公司的品牌。随着技术的发展，传统的市场准入壁垒降低，革新产品类别的概念随时可能来自其他行业或者世界其他地方。广州高美汇广告有限公司，拥有顾问、设计团队，是一支拥有强大的、专业的集策划、设计和制作于一体的品牌设计公司。我们的团队秉承设计为社会发展服务、为区域经济服务的理念，以大量的设计实践和科研成果，挑战高难度设计项目，以准确的市场定位为目标，竭诚为国内外企业品牌量身定制最优质的服务。在中国的品牌道路中，我们庆幸能与国内不同领域的策划机构及优质的设计师进行合作，一次次地创造出无与伦比的品牌设计案例，并让此成为经典，成就每一位努力颠覆市场的典范人物。策略。品牌策略是我们最为之激动人心的部分，这让我们帮助品牌商识别普通的，毫无新意的产品及非凡的产品区别。对于高美汇而言，这是微妙地锁定好精确的细分市场，目标人群以及最佳的性价比。原创性。这是我们所花费最多的时间与精力的其中一部分。需要拉开与现有的产品差异化，这才是最快的成功路径，而这没有什么比得上原创性来得更快地影响市场变化，这也让我们明白原创的重要性。品牌故事。一个好的品牌故事并不是大家都称赞为好。我们需要达到的期望是茶余饭后的热烈讨论。每一个品牌都有一个唯一的故事，而这需要有机地结合消费者，连接到他们的内心，并真实地发生在他们身上。这种切身的感受，能让他们不容置疑你的品牌。我们是获奖的大赢家。高美汇为我们获取无数的奖项引以为豪，并自豪地晒出我们的成绩单。这代表着我们的努力和付出，代表着同行业界对我们的充分肯定与赞赏。这样我们更坚定地走得更远。创建亚洲颠覆性品牌我们的策略我们明确品牌的未来，用设计的语言进行与消费者的对话。我们是品牌策略上的革命者，是创意的探索者,我们的使命是帮助客户获取更多消费者青睐的眼光。通过运用智能工具和全球资源，我们探讨每一个品牌推广决策的影响，创造全新的品牌体验，为品牌打开全新的市场大门。广州高美汇广告有限公司工作范畴发现与分析高美汇将与品牌内部团队展开深入的洞察及机会探索，寻找问题的瓶颈点。我们会进行详细的整理收集，以更最佳的品牌属性来成为我们打开市场的营销工具品牌标识与VI设计高美汇发挥高效的智慧和美学。并且凝听客户与消费者之间的的沟通。从而创造出新的身份，并与美学结合品牌个性的视觉表达品牌体验与环境高美汇帮助我们的客户研究消费者行为及购买动态，以更出色地设计出最佳的零售环境及消费路径体验效果，以满足消费者购物动力品牌产品命名及重塑高美汇建立科学的产品包装及造型，以更好地满足当代物流运输要求及陈列展示效果。以产品细节取胜将是未来产品发展的必然趋势品牌推广服务高美汇致力服务长远的品牌提升计划，扶持品牌爬升阶段的品牌扩张推广服务，以更好地发挥品牌传播及在最佳可控成本中的品牌宣传其他高美汇提供更多优质的个性定制服务，以满足不同品牌企业的发展策略需求GM Company Profile ：GoldenMark (“GM”) is one of the dependent companies by JIMEI group engaged in branding design. Founded in Guangzhou in 2014, after years of development, GM business has become All In One design and advertising strategy firm, and established local well-known brand. Even more, GM is growing and updated continually in design field, for serving global brand. “We create brands with monopolizing value” is the core principle followed by GoldenMark . Along with advancement of technology and lowering of traditional barriers for market entry, concepts of innovative product categories may come from other industries or elsewhere in the world at any time.GoldenMark brand design planning agencies, with consultants, design team, is a strong, professional set planning, design and production in one of the brand design company. Our team uphold the concept of design for social development services for the regional economy service concept, with a large number of design practices and scientific research, challenge the difficult design projects, with accurate market positioning as the goal and dedication to tailor-made for the domestic and foreign enterprises brand High quality service.In service for Chinese brands, we are lucky to have worked with many planning agencies and prominent designers specializing in different areas from China, having created unparalleled branding design cases, made them classic examples and helped enterprisers in their every effort to overturn the traditions of market.Strategy. Branding strategies are our most exciting element, which allows us to help brands differentiate themselves with extraordinary products from common, routine ones. For GM, this is means subtle targeting at specific market segments, populations and the best cost-effectiveness.Originality. This is the element to which we devote most of our time and efforts. Being differentiated from existing products is the fastest way to success. When talking about differentiation, nothing is more effective than originality in posing an impact for market changes, which also allows us to understand the importance of originality.Brand story. A good brand story is not intended to solicit everyone’s praise. Our goal is that our stories become hot topics when people get together. Every brand has a unique story, which should be carefully related to consumers and connected to their innermost emotions, and really happens to them. This kind of personal feeling releases any doubt them have in your brand.We are the big winners. GM is proud for having received countless awards and glad to share our list of results. These represent our efforts and contributions as well as recognition and appreciation by the industry and peers of our achievements. They drive us to go further.Creating Overturning Brands from AsiaOur StrategyWe clearly look into the future of brands and communicate with consumers in the language of design. We are revolutionaries of branding strategies and creative explorers, and our mission is to help customers get more approving nods from consumers.Through the use of smart tools and global resources, we study the impact of each decision of branding promotion, create brand-new experience for brands, and open the door to new markets for them.Activities of GMDiscovery and AnalysisGM works with customers’ own teams in seeking insights and opportunities and identifying bottlenecks in solving problems. We conduct careful and detailed information collection and study, making the best product properties as the marketing tool for opening the market.Brand Identity and VI designApplying effective wisdom and aesthetics and listening to the communication between customers and consumers, GoldenMark creates a new identity and presents visual expressions combining aesthetics with the brand personality.Brand Experience and EnvironmentGM helps our customers in research of consumer behaviors and purchase trends, to better design an ideal retail environment and optimal consumption paths, experience and effects meeting consumers shopping incentives.Naming and Re-Creation of Brands and ProductsGM creates packaging and forms of products which are adapted to the requirements of modern logistics, display and exhibition. To win with details is the inevitable trend of future product development.Brand PromotionGM is committed to serving long-term brand promotion programs and supporting brands in their ramp-up stage with brand expansion and brand promotion services to maximize performance of brand communication and publicity with controllable minimal costs.OthersGM also provides a wide range of high-quality customized services to meet the development strategies of different brands for businesses.